To provide you with the best experience on this website, cookies are used. By using the site it's assumed that you're happy with our use of cookies. However, you can change your cookie settings at any time. More info on cookies.
Allow cookies

Lancashire Trending On Lancashire Day

Thursday, 3rd December 2015

At the beginning of November 2015 Marketing Lancashire launched a social media campaign to help raise awareness of Lancashire and to get the county trending on Lancashire Day* 27 November.  Social media users were invited to show their love of Lancashire with photographs of their favourite Lancashire location or activity, in ‘the county where life feels good’ including the hashtags #LancashireDay #wherelifefeelsgood.

On Lancashire Day Marketing Lancashire was tweeting from the early hours of the morning and to add to the excitement awarded spot prizes** throughout the day, thanks to an array of items and experiences donated by colleagues from across the county. All of which contributed to #LancashireDay trending across the UK for an impressive 10 hours (approx 6am – 4pm). 

Hundreds of images poured in through Marketing Lancashire and Visit Lancashire social media channels throughout the campaign (closed on 30 November), all of which will be included in one ultimate VIP Lancashire Day Prize, comprising a 3 night weekend break or a 4 night midweek stay in a Poppy Cottage at Ribby Hall Village (for up to 6 people), a year’s supply of Dewlay Lancashire Cheese and a year’s subscription to Lancashire Life magazine. 

The judges from Ribby Hall Village, Dewlay and Lancashire Life now hav
e the task of selecting a winner, who will be notified by the end of December 2015. 

Visit Lancashire and Marketing Lancashire were Lancashire Day’s ‘most engaging users’ and the day’s ‘most influential users’ included: @DianaVickers, Blackburn-born singer songwriter who shot to fame on the X Factor in 2008; @carlfogarty, Blackburn-born World Superbike Champion racer and ITV’s I’m a Celebrity Get Me Out of Here ‘King of The Jungle’; @AlfieBoe, Fleetwood’s world-renowned opera singer; @AlviroPetersen, South African batsman and Lancashire County Cricketer; @WendiPeters, Blackburn-born actress and Coronation Street’s Cilla Battersby; @hayleysoraya (Hayley Tamaddon) Emmerdale and Coronation Street actress from Blackpool. Marketing Lancashire was also in conversation with ex-Lancastrians across Europe and as far afield as Canada and New Zealand. 

Head of PR and Communications at Marketing Lancashire, Anna Izza said “#LancashireDay united the county and made it a very special day for Lancastrians all over the world and led to #LancashireDay trending for almost 10hours, at times second only to the promoted #BlackFriday.

“Lancastrians, at home and abroad, took the opportunity to engage with followers old and new, by the sharing of ‘happy Lancashire Day’ messages, photographs, films and blogs. 

“Over the month-long campaign thousands of #Lancashireday #wherelifefeelsgood tweets have been retweeted and liked, with a potential reach of 44 million people.  It’s clear that wherever Lancastrians now choose to live, the bond with Lancashire culture, our traditional food and drink and stunning landscapes is unbreakable.”


*On the 27 November 1295 King Edward I invited Lancashire’s first representatives to attend Parliament. Today this historic event is marked by the reading of proclamations, swearing allegiance to the Queen, and by numerous events and activities taking place across the county to celebrate what we now call Lancashire Day (27 November).

** Spot prizes provided by: Bartle Hall,  Blackpool Zoo,  East Lancashire Railway, Eagle and Child, Fiddler’s Lancashire Crisps, Go Ape, Lancashire County Cricket Club, St Annes’s Beach Huts and Beach Apartments, The Mall Blackburn, The Woodland Spa, Town Green Brasserie, UPSO recycled bags.

RSS feeds

News

June 2017

May 2017

April 2017

February 2017

January 2017

December 2016

November 2016

October 2016

September 2016

August 2016

July 2016

June 2016

May 2016

April 2016

March 2016

February 2016

January 2016

December 2015

November 2015

October 2015

September 2015

August 2015

July 2015

June 2015

May 2015

April 2015

March 2015

January 2015

November 2014

October 2014

September 2014

August 2014

July 2014

June 2014

May 2014

April 2014

March 2014

February 2014

January 2014

December 2013

November 2013

October 2013

August 2013

July 2013

May 2013

March 2013

February 2013

January 2013

December 2012

November 2012

October 2012

September 2012

August 2012

July 2012

June 2012

May 2012

April 2012

March 2012

February 2012

January 2012

October 2011

September 2011

August 2011

July 2011

June 2011

May 2011

April 2011

February 2011

January 2011

December 2010

November 2010

October 2010

September 2010

August 2010

July 2010

June 2010

May 2010

April 2010

March 2010

February 2010

January 2010

December 2009

November 2009

October 2009

September 2009

August 2009

July 2009

June 2009

May 2009

April 2009

March 2009

February 2009

Contact Us

For more information, practical advice and support, call Marketing Lancashire on:

01772 426450.

  • Become a member of the tourist board today!