To provide you with the best experience on this website, cookies are used. By using the site it's assumed that you're happy with our use of cookies. However, you can change your cookie settings at any time. More info on cookies.
Allow cookies

Lancashire’s New Visitor Magazine 2017

Tuesday, 31st January 2017

Marketing Lancashire, the Destination Management Organisation (DMO) for Lancashire has announced the release of the Official Lancashire Visitor Magazine 2017.

At 146 pages the 2017 Lancashire Magazine is bigger than ever before and available at key attractions, gateways and information centres across the country. It is also available online at, the county’s official tourism website which enjoys 6 million page views a year.

With features highlighting Lancashire’s award-winning visitor attractions, the county’s diverse culture and heritage, major events and landmark anniversaries, stunning countryside and inspiring city breaks, as well as some of the best food and drink available anywhere in the UK – the new Lancashire Visitor Magazine is essential reading for anyone planning a short-break or days out in the county in 2017.

The front cover features award-winning Lisa Goodwin-Allen, Executive Head Chef at Michelin-starred Northcote.  Lisa was amongst five leading chefs who prepared a special Lancashire Day lunch for over 30 of the country’s leading food writers, bloggers and broadcasters, to raise awareness of the county’s wealth of quality produce and the skill and talent of our chefs and producers. This event is reported in a delicious six-page feature, with photography of the chefs and the dishes they prepared.

Ruth Connor, Chief Executive of Marketing Lancashire said “The 2017 visitor magazine celebrates the great variety and choice available for short breaks, days out and unique experiences in the Red Rose County. Over 64 million people visit Lancashire each year and our aim is to grow that to 70 million by 2020.  The new–style magazine, and our seasonal campaigns play a lead role in growing interest in short breaks and holidays in Lancashire throughout the year. 
“Our main aim being to attract more visitors, who stay longer, to ensure the continuing success and growth of Lancashire’s £3.8billion visitor economy.”

Included in the magazine are helpful 24 and 48 hour guides to some of Lancashire’s key destinations, making it much easier to plan a trip. It also offers a birds-eye view of the county, with new aerial photography providing a fresh perspective on some of Lancashire’s rural and architectural landmarks. Articles on screen-tourism, local literary greats and Lancashire Tourism Award winners all add to the reader’s enjoyment and appreciation of this fascinating and distinctive county.

Order your official Lancashire Magazine 2017 online at or pick up a copy in Visitor Information Centres across the country, as well as at information points in motorway service areas, railway stations, attractions and at travel events taking place throughout the year.  The digital version of the magazine guide can also read online at


For further information, photography or to arrange a press visit to promote shorts breaks and days out in Lancashire please contact:

For Media enquiries please contact:
Anna Izza, Head of PR and Communications   01772 426 459
Laura Roberts, PR and Communications Executive 01772 426 456

Online version of the NEW Lancashire Magazine can be view here 

RSS feeds


April 2018

February 2018

January 2018

December 2017

November 2017

October 2017

September 2017

August 2017

July 2017

June 2017

May 2017

April 2017

February 2017

January 2017

December 2016

November 2016

October 2016

September 2016

August 2016

July 2016

June 2016

May 2016

April 2016

March 2016

February 2016

January 2016

December 2015

November 2015

October 2015

September 2015

August 2015

July 2015

June 2015

May 2015

April 2015

March 2015

January 2015

November 2014

October 2014

September 2014

August 2014

July 2014

June 2014

May 2014

April 2014

March 2014

February 2014

January 2014

December 2013

November 2013

October 2013

August 2013

July 2013

May 2013

March 2013

February 2013

January 2013

December 2012

November 2012

October 2012

September 2012

August 2012

July 2012

June 2012

May 2012

April 2012

March 2012

February 2012

January 2012

October 2011

September 2011

August 2011

July 2011

June 2011

May 2011

April 2011

February 2011

January 2011

December 2010

November 2010

October 2010

September 2010

August 2010

July 2010

June 2010

May 2010

April 2010

March 2010

February 2010

January 2010

December 2009

November 2009

October 2009

September 2009

August 2009

July 2009

June 2009

May 2009

April 2009

March 2009

February 2009

Contact Us

For more information, practical advice and support, call Marketing Lancashire on:

01772 426450.