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About Us

Marketing Lancashire, formerly Lancashire and Blackpool Tourist Board, was established in April  2012 with Ruth Connor as its first Chief Executive. As the destination management organisation (DMO) for Lancashire we work closely with VisitEngland and a wide range of public and private sector agencies. Our activities in marketing and communications, commercial membership and place marketing are all designed to grow the visitor economy and develop the destination as a great place to visit, work and invest.

In December 2015 Tony Attard OBE was appointed Chair of the Board of Directors. Tony is founder and Group Chief Executive of Lancashire-based Panaz Limited.  

In April 2018 Rachel McQueen was appointed Chief Executive.

Most recent figures (2015) show that Lancashire attracted 64 million visitors, who contributed £3.81 billion to the local economy and helped support 56,551 jobs.


Contact Us

For more information, practical advice and support, call Marketing Lancashire on:

01772 426450.