Marketing Opportunities is the official tourism destination website for the whole of Lancashire. The website is promoted both nationally and internationally and has received over 3 million page views over the last 12 months.

Our usual campaigns designed to attract both day and short breaks visitors have been updated to respond evolving government guidance relating to Covid-19. See below for more details on our current campaigns, many of which are currently free to take part in for our Partners.


Lastest Opportunities

Seasonal Opportunities

Each digital package offers a fantastic opportunity to get your product in front of thousands of potential visitors.
Supported by an overall seasonal campaign, there are opportunities for social, e-newsletters and highlight placement on the campaign page of

Short Breaks/Valentines (15 Jan – 14 Feb)
February Half Term (19 Jan – 25 Feb)
Easter (29 Feb – 14 Apr)
May Half Term (24th May – 2nd June)
October Half Term (23 Sept – 27 Oct)
Halloween (30 Sept – 31 Oct)
Bonfire Night (4 Oct – 5 Nov)

Events Guide

Lancashire comes alive when it comes to events, and our visitors know it. So many are looking to start exploring the region and experience the unique events that take place here. We want to make sure they are armed with a list of the very best of what is on in Lancashire –so we are producing a series of handy mobile-friendly quarterly digital events guides.

Quarter One (Apr-Jun 2024): Booking deadline: 1st March 2024
Quarter Two (Jul-Sept 2024): Booking deadline: 10th June 2024
Quarter Three (Oct-Dec 2024): Booking deadline: 2nd September 2024

Visit Lancashire Summer Campaign

You could be featured alongside fabulous articles highlighting everything our region has to offer during the summer months.

Take a look at available packages now.

Christmas Campaign 2024 - Three month campaign

Calling all Lancashire attractions, retailers, events, accommodation providers and places to eat. The Lancashire Christmas Campaign returns for 2024 with a bang! Don’t miss the opportunity to be part of this three month-long campaign.

Booking Deadline: 9 September



Take part in our new multi channel marketing campaign #ShopLancashire, designed to engage with shoppers and support independent businesses.


Digital Marketing Opportunities

Visit Lancashire has a fantastic range of digital marketing opportunities for our Partners to get involved in. From eNewsletters and website banners to social media activity, there are options available to you that can help promote your product to an active, engaged and loyal online audience.

We’ll provide you with full details of all our marketing activity and upcoming campaigns at our Visit Lancashire Partner Events, through our monthly Partners’ Email Newsletter and online, so please keep looking for your chance to get involved in promoting the region and your business to the world!

If you’d like more information on any of our campaigns please contact Elizabeth, on 01772 426466 or click here to email directly.


These days it just isn’t enough for you to say that you are good, your potential guests want reassurance that their precious holiday time and money is going to be well spent. An independent stamp of approval will give them this.

Quality Charter

Welcome Schemes

Green Tourism

National Quality Accommodation Scheme (NQAS)

Places of Interest Quality Assurance Scheme (PIQAS)

The Meeting Industry Association (MIA)

National Accessible Scheme

Visitor Attractions Quality Assurance Scheme