Marketing Lancashire is Lancashire’s place marketing organisation and leads the LVEP (Local Visitor Economy Partnership) for the county. Working collaboratively with both local authority and private sector partners to communicate investment opportunities and to showcase Lancashire’s strengths as a place to live, work, study and invest in, as well as a premier destination for visitors. Visit Lancashire is the tourist board for the county and a division of Marketing Lancashire. Read more
Lancashire's 2024 Visit Economy STEAM Figures Published
Marketing Lancashire is pleased to present the annual STEAM Report for Lancashire’s Visitor Economy, with visitor numbers seeing a 3% increase from the previous 12 months.
Tim Allen is set to re-open his Michelin-star restaurant in November, following a 3-month £100K refurbishment. We put him under the spotlight just a few weeks before opening the doors again, with Tim promising the same sō-lō, but amplified.
‘Local Stories, National Growth — Celebrating English Tourism’ 13-22 March 2026
Celebrate Lancashire tourism as part of this national campaign to highlight the quality and value of English tourism.
Toolkit coming soon!
The Nature of Gothic
Some may be unaware of the unique collections and nationally significant manuscripts to be found in Blackburn Museum & Art Gallery. Their latest exhibition The Nature of Gothic,is an opportunity to see some of the finest manuscripts, ceramics and art works all together outside of London. The exhibition runs until 13 December 2025.
On 27 November the county celebrates Lancashire Day; marking the day in 1295 when the first representatives from Lancashire attended Parliament, as part of King Edward I Model Parliament. Find out how you can get involved.
The Lancashire County Combined Authority (LCCA) has launched a new Growth Plan for Lancashire, stating Lancashire is a powerhouse of potential. It outlines projects that have the ability to attract over £20billion in additional investment.
Culture and Tourism are recognised as a priory sector and as important economic catalysts.
Celia Gaze: Endorsing conscious celebration & Lancashire's first TEDx
Find out more about Celia Gaze, the entrepreneur who founded The Wellbeing Farm, and her mission to make celebrations conscious, plus what’s on the horizon for the award-winner as she takes on Lancashire’s first TEDx talk this weekend.
Spotlight on John Pye Project Director of Eden Project Morecambe
John has fond memories of growing up in Lancashire and is now Project Director of Eden Project Morecambe. We caught up with John as the first raft of vacancies open for this major new Lancashire visitor attraction.
The finalists in the 2026 Lancashire Tourism Awards have been announced! Take a look at the categories and their finalists today, and help us celebrate in February 2026