Blackpool hailed best town for holiday accommodation

28 March 2014

Blackpool has been named the best town in the UK for holiday accommodation. The popular seaside resort has been awarded the accolade by Quality in Tourism (QiT), the official assessment service provider for VisitEngland, who today have produced a league table of those streets within the UK, that have the largest percentage of accommodation outlets which have been accredited.

Blackpool was the only town to have 4 streets included in the top 15 league table. The streets are Albert Road, King Edward Avenue, St Chad’s Road, and Gynn Avenue. To distinguish those streets within the UK that are the best when it comes to quality accommodation, QiT have analysed thousands of streets which have 6 or more holiday accommodation types on, looked at the number of establishments on each street, and then looked at which properties have been assessed by QiT assessors.

Bootham Crescent in York, has been crowned the best street for quality holiday accommodation outlets. The street has 7 hotels, and B&Bs, where 6 have a QiT accreditation. But it is Blackpool that has been awarded the overall best town, with its 4 quality streets.

Neil Quigley, the Managing Director at Quality in Tourism, said “We assess 18,000 properties a year, so the ‘streets of quality’ project has been a big undertaking. We’ve looked at a lot of streets in great detail, and have spent a lot of time pulling together the relevant facts and figures.”

Other streets in the UK that made it into the ‘streets of quality’ league table included Southey Street, Eskin Street, and The Heads (Keswick), St Andrews Road (Paignton), Wellesley Road, Trafalgar Road (Great Yarmouth), Ocean Road (South Shields), Bampfylde Road (Torquay), Columbus Ravine (Scarborough), and Rutlands Street (Filey).

Neil concluded: “The UK, and in particular Lancashire, has a thriving hospitality and tourism scene. And it’s important for those accommodation types and regions to be congratulated and rewarded when producing a high quality service, and running a high quality establishment. In such a competitive industry, it’s important for hotel owners and so forth to promote themselves as much as they can, and showcase the quality that they are offering. Our ‘streets of quality’ table will help those booking holiday accommodation in the UK; because if they were to book a place on one of the highlighted streets, chances are it will be of high quality, meaning they don’t have to worry about that element of their trip, but just enjoy their holiday break.”

To find out more about Quality in Tourism’s ‘streets of quality’, then visit or if would like more information about Quality in Tourism in general then please email [email protected]


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Notes to Editor

Quality in Tourism (QiT) is the official assessment service provided for VisitEngland. With a field force of more than 40 experienced assessors and a highly dedicated in-house team, the organisation carries out assessments and handles the administration of the national quality assessment schemes on behalf of VisitEngland.

Over 18,000 accommodation businesses are assessed annually across eleven different schemes, making VisitEngland (in conjunction with Quality in Tourism) the largest provider of quality assessment in England.As the UK’s leading accreditors, Quality in Tourism knows what’s best when it comes to quality. Independently accessing every establishment, Quality in Tourism finds out exactly what each guest will want and need.

The standards Quality in Tourism assess to have been created as a result of harmonising standards from the National Tourist Boards for England, Scotland, Wales, Northern Ireland and also with the cooperation of the AA.

Most of the schemes featured throughout this website recognise increasing levels of quality using a rating system of 1 – 5 stars. In a select number of schemes, excellence is further acknowledged with the use of the acclaimed Silver and Gold awards. 

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