Marketing Lancashire
Marketing Lancashire is the place marketing organisation for Lancashire. Working collaboratively with both local authority and private sector partners from across the county to communicate investment opportunities and to showcase Lancashire’s strengths as a place to invest, work, live and study in, as well as a premier destination for visitors. Visit Lancashire is the tourist board for the county and a division of Marketing Lancashire. Read more
COVID-19: Marketing Lancashire launches a county-wide recovery plan. Read more
Latest News
New Finalists and an exciting new venue announced for the 2022 Lancashire Tourism Awards
Today (Monday 3rd October 2022), Marketing Lancashire, the county’s tourist board and destination management organisation, announced the remaining finalists in the annual Lancashire Tourism Awards, which will now see around 65 businesses from across Lancashire progressing to the next stage of the competition in 21 categories. In addition, Marketing Lancashire is delighted to announce that […]
Historic conservatory ‘reborn’ as contemporary business and social venue
Rising like a phoenix from decades of decay, after months of careful restoration work, the historic conservatory at Leighton Hall has been given a new lease of life as a contemporary, sustainable and flexible meeting space, business hub and events venue. Like many historic buildings, the materials used in the stunning Victorian conservatory were feeling […]
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Spotlight Features
New Lancashire tourism figures for 2021 show sector in post-pandemic recovery
The county’s annual STEAM report, which evaluates the volume and value of visitors to Lancashire, has been released by Marketing Lancashire. The report analyses data from tourism and hospitality businesses gathered for 2021 and shows the county recovering steadily from the impact of the Covid pandemic.
- Visitor numbers in 2021 rose to 51.51m from 23.8m in 2020
- Economic impact generated in 2021 increased to £3.51bn from £1.7bn in 2020
Lancashire collaboration to help combat food and fuel poverty
Two of Lancashire’s most innovative social enterprises have joined forces to help combat food and fuel poverty across the county, bringing together the creative skills of The Sewing Rooms in Skelmersdale and the food and nutritional knowledge of The Larder in Preston.
Novi Digital to deliver FREE Digital Marketing Skills Bootcamp
Could you or your team benefit from upskilling your current knowledge? Have you recently found yourself out of work and hoping to get back into employment? Or maybe you are looking to move your career in a new direction and explore the world of digital marketing.
The review of England's DMOs is published
The UK Government has published its response to the independent de Bois review of Destination Management Organisations (DMOs) in England. Rachel McQueen, Chief Executive of Marketing Lancashire, the county’s DMO, adds her response to that of Andrew Stokes, Director of Visit England.
STEAM 2020 - the impact of Covid-19 on Lancashire visitor numbers
The annual Lancashire STEAM* figures, one of the evaluation tools used by destinations to measure the volume and value of tourism, have been released today (22 October 2021) by Marketing Lancashire; they reflect the serious impact that the pandemic has had on the county’s tourism and hospitality businesses.