Visit Lancashire has a fantastic range of digital marketing opportunities for our Partners to get involved in. From eNewsletters and website banners to social media activity, there are options available to you that can help promote your product to an active, engaged and loyal online audience.
Advertising to our online audience means your business will be seen by a wide range of potential visitors, from families to solo travellers and culture seekers to dog owners.
Digital Opportunities
| E-newsletter | Partner rate | |
| Solus
Date subject to availability |
Solus email to full visitor database Perfect for events, special offers, openings and new product launches Avg. open rate 35% |
£495 |
| Inclusion
Date subject to availability |
Inclusion in VL Newsletter to full visitor database
Perfect for promoting updates from your business e.g. competitions, offers, new opening times Avg. open rate 35% |
£150 |
| Website opportunities | Partner rate (per week) |
| Displayed in ‘Featured’ section on visitlancashire.com homepage | £100 |
| Come on in section; 1×1, 2×1 and 2×2 | From £150 |
| ‘Don’t Miss’ listing in relevant top navigation section | £150 |
| 2nd Level ‘In this section’ feature (e.g. things to do, food & drink) | £150 |
| 3rd Level ‘In this section’ feature (e.g. family days out, shopping and retail) | £100 |
NEW 7 Day Event Boost – £250
Listed in the “What’s on” section of visitlancashire.com
Added to What’s on Highlight Calendar
2 Facebook, 2 Twitter posts
Inclusion in 1 Instagram story
Digital Marketing Bundles
Partners can feature in our effective and successful eNewsletter campaigns, maximise their exposure on VisitLancashire.com with targeted placements and banner advertising, prize draws, blogs and sponsored content, promoting brand awareness and communication through our ever-increasing social media audience by booking a bespoke digital marketing bundle.
Contact your account manager for further details and availability.