What We Do

Champion the county nationally and internationally as a leading leisure, learning and business destination

  • We promote Lancashire as a destination and a place for visitors, occupiers, developers, investors and businesses
  • We lead the LVEP (Local Visitor Economy Partnership) in partnership with VisitBLackpool
  • We lead the Visitor Economy Strategy supporting a tourism sector of circa 4,000 businesses
  • We co-ordinate research such as visitor surveys with leisure and international visitors and commission the annual economic impact report STEAM
  • We promote Lancashire as a business events destination
  • We promote Lancashire as a place to invest and do business
  • We are an official partner of the Northern Powerhouse programme
  • We are a Filming in England Partner, promoting the destination as film friendly
  • We generate significant commercial revenue to diversify our income base

Our website visitlancashire.com attracts over 12 million page views and our activities hosting journalists and pushing news through PR channels keeps Lancashire tourism and hospitality partners in local, national and international media.

Read More About Partnership Opportunities