Lancaster Brand

The Lancaster Brand is a brand to present the city to its visitors. It’s a brand which is both practical and flexible and will continue to grow.

Lancaster is our city. It’s as vibrant as it is quirky with a captivating past and a cultured present. It’s one of England’s Historic Cities. It’s a creative city. It’s an independent city. It’s a city with a great outdoors. It’s a city to shout about.

Lancaster Brand Guidelines

This document, sets out what the Brand is and how it can be used.

It’s set out in three parts: 1) What the Brand is; 2) How it’s made up; and 3) How it looks in practice.