Our Press Releases

After some of the most challenging times for the county’s tourism and hospitality businesses and an absence of a Lancashire Tourism Awards in 2020, Marketing Lancashire is pleased to launch the Lancashire Tourism Awards 2021 competition. Rachel McQueen Chief Executive of Marketing Lancashire at the most recent Lancashire Tourism Awards in 2019 As always, Marketing Lancashire’s tourism […]

Rediscover Lancashire – Escape the Everyday With more Lancashire tourism and hospitality businesses starting to re-open, Marketing Lancashire, the county’s destination management organisation (DMO) with support from VisitEngland’s DMO Recovery Marketing Fund, will showcase Lancashire as it also aligns with the national tourism agency’s domestic ‘Escape the Everyday’ campaign. The fund will enable a bespoke […]

With so much uncertainly still facing the tourism and hospitality industry and as the country awaits the government roadmap that we hope will at least give some more clarity, Marketing Lancashire has today launched ‘Redefining the Rule of Six – a recovery plan for Lancashire tourism and hospitality’. The tactical plan, developed in consultation with […]

On Friday 27 November, all true-blooded Lancastrians will be celebrating Lancashire Day and each year Marketing Lancashire dedicates its social media channels to celebrating the culture, lifestyle and achievements of the county – to get #LancashireDay trending. In this extraordinary year, there are many exceptional Lancashire people and achievements to recognise in our community, in public service, in business […]

Rachel McQueen, Chief Executive of Marketing Lancashire comments on today’s (8/7/2020)  mini-budget from Chancellor of the Exchequer, Rishi Sunak. “We very much welcome the announcements made by the Chancellor of the Exchequer today, particularly related to the VAT cut for the tourism and hospitality sector and the ‘Eat out to help out’ initiative. The former […]

Responding to the announcement from Government about a new £10million package to help kickstart tourism, Rachel McQueen, chief executive of Marketing Lancashire, said: “We very much welcome the news of sector specific grant support for tourism businesses in England, it is exactly the type of initiative that we have been calling for. We are awaiting […]

Destination Management Organisations from across the country have joined together to back a campaign encouraging government to ensure the tourism sector is supported through Winter 2020. Last month a petition was launched by Tim Farron MP for Westmorland and Lonsdale alongside Cumbria Tourism, the county’s destination management organisation, asking visitors, businesses and partners to show […]

Life may never be the same again, but as we ease back towards some form of normality organisations from across Lancashire have come together for a major new campaign highlighting the county. #RedefiningLancashire aims to build confidence and trust in the county’s many and varied businesses, and in turn help to boost the local economy. […]

Marketing Lancashire’s Visitor Survey offers insight into consumer confidence and travel plans. As Lancashire begins to ease out of the Covid-19 lockdown Marketing Lancashire, the destination management organisation (DMO) for the county, has issued the results of a visitor survey issued in May to the Visit Lancashire database, tourism partners and followers of the DMO’s […]

With only a week to go before the introduction of 14-day quarantine measures, tourism leaders from the north of England have written to the UK Government to ask for a more targeted, risk-based approach to the screening of passengers arriving in the country and for restrictions to be lifted at the earliest opportunity. Tourism boards […]

On Tuesday 26 May 2020, as part for English Tourism Week 25-31 May, Marketing Lancashire hosted a visitor economy virtual round table, to discuss and answer some of the questions posed by colleagues in tourism businesses across Lancashire, as the industry slowly begins to emerge from the Covid-19 lockdown. The panel was hosted by Rachel […]

Lancashire tourism and hospitality businesses, hit hard by the Covid-19 pandemic, are eager to welcome visitors back to the county as soon as it is safe to do so. In collaboration with them, Marketing Lancashire has launched a campaign to amplify their welcome, with the clear message – See You Soon, Safely. Over 61 thousand […]