Heathcote to Head Marketing Lancashire

9 May 2012

VisitEngland Awards for Excellence 2012Marketing Lancashire, is celebrating the news that six of our members are celebrating their success at last night’s national award ceremony. These winners of the Lancashire and Blackpool Tourism Awards were finalists in The Enjoy England Awards for Excellence, which took place on Tuesday 22nd May 2012 at Athena, Leicester, an art deco gem located in the heart of Leicester’s cultural quarter.

Our Lancashire businesses won two Gold, one Silver, one Bronze and two Highly commended Awards;

James from the Ashton, Lancaster picks up his Gold AwardGold Awards:

The Ashton, Lancaster for Bed & Breakfast /Guest Accommodation Award

Michael Gore from Best Western Leyland Hotel for Outstanding Customer Service.

Silver Award:

Old Holly Farm, Garstang – Small visitor Attraction Award

Michael Gore from Leyland Hotel picks up his Gold AwardBronze Award:

Ribby Hall Business and Banqueting Centre, Wrea Green – Business Tourism Award.

Highly Commended Awards:

Sandcastle Waterpark, Blackpool – Access For All Award

Sunset Park, Hambleton Caravan/Holiday Park Award.

Commenting on the awards Marketing Lancashire Marketing Director, Tony Openshaw said "Our warmest congratulations to our two national gold winners, James Gray from the Ashton and Michael Gore from Best Western Premier Leyland Hotel.  Both very worthy winners who go the extra mile in looking after customers so well and embody our warm Lancashire welcome.  Not forgetting our four other silver, bronze and highly commended businesses who did Lancashire proud on the night."

VisitEngland’s Chief Executive, James Berresford, commented“The VisitEngland Awards for Excellence represent the highest accolade in English tourism. They champion the very best quality, and continue to help to raise standards across the industry, establishing England’s place as a world-class destination and a thoroughly fantastic place to visit. This year’s awards were the biggest ever, with a record number of almost 400 entrants from across the country. All our finalists are to be warmly congratulated for their success – particularly our Gold Award winners, whose passion and commitment to excellence is outstanding.”


Media enquiries: Anna Izza, Communications Manager, Marketing Lancashire

on 01772 426459  or [email protected]

Notes to Editors

1. Marketing Lancashire is the new name for Lancashire and Blackpool Tourist Board (from 1st April 2012)

Our activities in marketing and communications, commercial membership, `Welcome to Excellence` training and place marketing are all designed to grow the visitor economy and develop the destination as a great place to visit, live and work.

In 2010 the Lancashire attracted 60 million visitors who contributed £3.25 billion to the local economy and helped support 55,227 jobs.

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