Digital Autumn and Winter Short Breaks Campaign
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- Digital Autumn and Winter Short Breaks Campaign
Our Autumn/ Winter campaign appeals to the affluent short-break market and showcases the best of Lancashire hospitality from accommodation, food and drink, relaxation (spas, pub walks, shopping) to drive bookings in this off-peak period.
They are looking for independent places to dine and shop, and quality places to stay (3-5 star) willing to travel approx. 2-3 hours by car or rail.
This digital opportunity complements our wider Short Breaks campaign which has now sold out.
To book contact Jacqui on 01772 426461 [email protected] (Deadline for booking 16th August 2019)
Download the media pack here.
Reasons to advertise
- Digital activity on new visitlancashire.com with over 9.7 million page views per year
- Promoted to over 80,000 social media followers
- E-newsletters to Visit Lancashire consumers, over 30% open rate (industry average 18%)
- Increasing reach through digital advertising
- PR targeted at the short break market
Package details and costs
Headline partner package – We are also offering two partners the chance to headline the campaign
£700+VAT
- Two week placement on the ‘Don’t Miss’feature within the top navigation of website
- Two week placement on ‘Gallery’ section of campaign landing page
- Product displayed on campaign section of VisitLancashire.com
- Enhanced feature within two e-newsletters
- Minimum of four tweets & four facebookposts
- Blog feature
Premium partner package
£500+VAT
- One week placement on the ‘Don’t Miss’ feature within the top navigation of website
- Premium position in one e-newsletter
- Product displayed on the campaign section of VisitLancashire.com
- Minimum two tweets and two Facebook posts
Enhanced partner package
£395+VAT
- Inclusion in one e-newsletter
- Product displayed on the campaign section
- Minimum two tweets and two Facebook posts
Basic partner package
£50+VAT
- Product displayed on the campaign section
- Minimum one tweet and one Facebook post