Calling all Lancashire attractions, retailers, events, accommodation providers and places to eat. The Lancashire Christmas Campaign returns for 2024 with a bang! It’s never too early to start thinking about the big Christmas push.
This three-month campaign will promote Lancashire’s fantastic businesses through a digital festive guide as well as social, email and campaign pages on VisitLancashire.com. We will also host our annual Christmas Advent Calendar giveaway which is a free opportunity for Partners to get involved in the festivities.

Partners can also choose to give their profile a boost with paid social via Visit Lancashire social channels.

Our 2023 guide received:

  • 229,485 views across guide and visitlancashire.com webpages
  • 53,766 page link impressions through the 108 digital guide – view this here
  • The guide had an average read time of 2 minutes

Download media pack below

Reasons to advertise

  • Digital activity on visitlancashire.com with over 9.7 million page views per year
  • Promoted to over 92,000 social media followers
  • E-newsletters to Visit Lancashire consumers, over 34% open rate (industry average 18%)
  • Increasing reach through social media platforms
  • PR targeted at the Christmas family market

Targeting
Families, couples and individuals looking for things to do, events and experiences across the festive period, as well as gift ideas.

Ideal for
Attractions, events, experiences, spas, producer tours, cookery courses, Lancashire produce, hotels, festivals, markets, retailers, restaurants.

If you have any questions please contact Ian on email.

Media Pack

Download

Headline partner package*

We are also offering a limited number of partners the chance to headline the campaign for £700+VAT

  • Logo on contents page
  • DPS advert/advertorial in digital guide
  • Two week placement on the ‘Don’t Miss’ feature within the top navigation of website
  • Product displayed on campaign section of VisitLancashire.com
  • Inclusion within two e-newsletters
  • Minimum two tweets and two Facebook posts
  • Featured on Instagram stories
  • Blog feature

* Boost package available for an additional £50+VAT – sponsored social media post on Visit Lancashire Facebook and Instagram channels.

Premium partner package*

£500+VAT

  • Full page advert/advertorial in digital guide
  • Two week placement on the ‘Don’t Miss’ feature within the top navigation of website
  • Inclusion in one e-newsletter
  • Product displayed on the campaign section of VisitLancashire.com
  • Minimum two tweets and two Facebook posts

* Boost package available for an additional £50+VAT – sponsored social media post on Visit Lancashire Facebook and Instagram channels.

Standard partner package*

£250+VAT

  • Half page advert in digital guide
  • Inclusion in one e-newsletter
  • Product displayed on the campaign section
  • Minimum two tweets and two Facebook posts

* Boost package available for an additional £50+VAT – sponsored social media post on Visit Lancashire Facebook and Instagram channels.

Basic partner package

£50+VAT

  • Product displayed on the campaign section