redefining culture

Lancashire is a dynamic economic region with a distinctive sense of place that is underpinned by a compelling cultural narrative – our historic stories; diverse landscapes; locally produced food and drink; thriving business sectors; community traditions and way of life have all helped to shape our cultural identity, making Lancashire truly distinctive and special.

Our natural and built landscapes provide the opportunity to enjoy both urban and rural lifestyles, whilst our diversity and rich heritage has been inspiring artists, creators and makers for hundreds of years and never more so than in the 21st Century. Along the canals and coast, in cities and within towns, countryside and moorland, there are an array of innovative businesses, thriving communities and creative people who help to tell our cultural story. 

 Lancashire’s cultural story is one that celebrates our unique history, immerses people in our diversity and inspires our vision for the future through the great arts, design and innovation of our people. 

Lancashire 2025 is about the whole of Lancashire coming together as one county to champion a new vision, a new identity and make a new culture for a sustainable future.

Lancashire 2025 will be for everyone no matter what age, gender, race, sexuality, religion, or education. We will ensure people can access and engage with what we have to offer, regardless of financial or geographical restraints. Diversity and inclusion is at the heart of our vision for Lancashire 2025.

For more information and to back the bid go to

#ImagineLancashire #Lancashire2025